New Belgium Brewing tries cloud and finds out why craft brewing requires an on-premises ingredient. The perfect recipe for world-class beer Business challenges Business results 25 % costs on-premise vs. cloud in production capacity with data analytics lower Consumer Goods | United States The craft beer industry is growing rapidly. New Belgium Brewing must continuously evolve to stay ahead of competitors. The brewer uses technology to develop their world-class craft beers like Fat Tire Amber Ale. They tried running everything in the cloud, but quickly found it inadequate. Solutions at a glance • Dell EMC PowerEdge servers • Dell EMC OpenManage Systems Management • Dell EMC iDRAC • VMware vSphere • Significantly reduced costs compared with cloud options • Minimized the latency i

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