Case Study

The need to evolve a legacy business in line with changing customer demands and expectations

The need to evolve a legacy business in line with changing customer demands and expectations

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WWW.CRITICALEYE.COM In the Pop-up Board case study below, Criticaleye was able to bring together a carefully selected group of experts to share stories and experiences of the issues the host company was facing. A well-established international business services company • The need to evolve a legacy business in line with changing customer demands and expectations • To address disjointed divisions and silos across the business, as well as the need for a culture shift • A significant opportunity to leverage the business and ensure it remains competitive for the future • The opportunity to change their current relationship with customers and take a more consultative approach in order to add value and increase retention • The need to articulate a ‘burning platform’ by looki

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