The Major Influence of Micro-Moments: Griffith University Open Day In this article we explore how Griffith University in Queensland broadcast its open day live to an online audience in Australia and overseas, demonstrating how schools can provide additional avenues for their target audience to consume their content and how they catered for students who couldn't physically attend the open day. Imagine we're back in April 2016. Facebook rival and millennial darling Snapchat, reports more than 10 billion videos daily. Facebook has just released its latest video feature, Facebook Live and Founder Mark Zuckerberg updates his profile (to his 88,459,166 followers!) with this statement: "Anyone with a phone now has the power to broadcast to anyone in the world. When you interact live, you feel co

Join for free to read