Case Study

The Leading Online Retail Site in Russia

The Leading Online Retail Site in Russia

Pages 4 Pages

Founded in 1998, Ozon.ru is the first online retailer in the Russian market, with 16 million registered users and $230M in revenues (15BN Rubles). It uses SimilarWeb for a variety of purposes ranging from brand keyword protection, product line expansion strategy and search optimization and tracking. How Ozon.ru supports its traffic acquisition activities and optimizes its product offering strategy, using competitive and market intelli

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