CUSTOMER STORY Industry: Beverage Alcohol, Crown Corporation Location: Ontario, Canada Size: 9 ,100+ employees The LCBO delivers intuitive, mobile-first employee services with ServiceNow Mobile app downloads within one week Case deflection Knowledge article views per month 14K 600 A changing marketplace, customer convenience, and a commitment to innovation and modernization drive a digitalization agenda One of the world’s largest buyers and retailers of beverage alcohol, the Liquor Control Board of Ontario (LCBO) was traditionally a brick-and-mortar business that combined distribution with extensive retail operations. Recently, the LCBO has been shifting to a multi-channel business model, moving online and extending distribution to other wholesale partners such as grocer

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