©2007 Elgood Effective Learning www.chris-elgood.co.uk Actuaries use Elgood Business Games to “Get Real” When you think of an actuary*, who do you think of? You might think of someone preoccupied with numbers, probability and risk, but not necessarily a business person. The Institute of Actuaries is acutely aware of this, and it’s why they turned to Elgood when they wanted help in giving their members a thoroughly commercial edge in dealing with clients. By their own analysis, the actuarial industry has a challenge – they need to be seen as more “real world” and more business focused. Part of that challenge lies in equipping actuaries to see the world as their clients do – as one of business challenges and opportunities that can be better realised through actuarial suppo

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