Case Study
The Honest Kitchen Needed Digital Asset Management to Share Product Images with over 4,000 Retailers
The Honest Kitchen Needed Digital Asset Management to Share Product Images with over 4,000 Retailers
The Honest Kitchen Needed Digital Asset Management to Share Product Images with over 4,000 Retailers CUSTOMER CASE STUDY Retail Challenges Human-grade pet food manufacturer The Honest Kitchen was facing a problem – with over 4,000 retail accounts and a large network of outside sales reps they were struggling to easily organize, and efficiently share, their growing collection of product images, lifestyle photography and brand materials. At the same time, their own eCommerce operations were booming, and the job of maintaining approved, latest-version product images across systems was proving cumbersome. There was just no way their piecemeal system of hard drives and dropboxes could continue to support product and marketing operations. They needed to change their game, and fast. The Hon