TEXAS-SIZED RESULTS: SITE TRAFFIC VIA LOCAL SEARCH SPIKED BY 40%. “At Texas Roadhouse, we don’t purchase national advertising, so maintaining a strong local and online presence is crucial for reaching our customers, ” says Tyler Durham, Online Marketing Resources Coordinator for the steakhouse chain with 300+ locations in 46 states. But not so long ago, Texas Roadhouse suffered from an inconsistent online search presence. Inaccurate restaur

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