Case Study

Telkom South Africa Creates a Roadmap for Long-Term Success

Telkom South Africa Creates a Roadmap for Long-Term Success

Pages 1 Pages

Optimizing Business with Customer Centricity: Telkom South Africa Creates a Roadmap for Long- Term Success Telkom South Africa (Telkom), Africa’s largest integrated communications company, was at a crossroads. The company was exposed to high churn risk as a result of its much-criticized service approach and increased competition from new players. Further, the company was challenged by issues outside its control such as saturation in the fixe

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