Case Study

Telefonica

Telefonica

Pages 5 Pages

Q . nomy Case Study: Telefonica Page 1 Case Study: Telefonica, April 2008 Overview Telefonica ended 2007 consolidating its position as one of the world’s leading telecommunications operators, largely thanks to the success of its commercial activity, which allowed it to end the year with a total of 228.6 million customers, 12.5% more than at the end of 2006. In Latin America, where the company commenced its international expa

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