Case Study

Taking an iconic brand into the digital age.

Taking an iconic brand into the digital age.

Pages 3 Pages

Adobe Customer Story Taking an iconic brand into the digital age. Jockey finds success connecting with customers online by using Adobe Advertising Cloud. “With Adobe Advertising Cloud automating our bid management, we can focus on refining our search strategy and can continue to lower costs and increase sales. ” Mark Mraz, Director of PPC and Marketplaces, Jockey International RESULTS SOLUTION Adobe Experience Cloud, including Adobe Advertising Cloud Adobe Sensei IMPROVES RETURN on ad spend with artificial intelligence Restructured search advertising portfolios to MAXIMIZE PERFORMANCE Reduces ad spending increases from 21% down to 1.4% annually while keeping STRONG SALES Automates bidding to free time for STRATEGIC PRIORITIES Adobe Customer Story Cultivating great customer experienc

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