SYKESinquiries@sykes.com www.sykes.com Our Brand Partner The client is a global leader of information- and communication-technology solutions, including telecom network equipment, IT products and solutions, and smart devices. Established in the 1980s and headquartered in China, this is one of the largest telecommunications- equipment manufacturers in the world, with almost $50 billion revenue in 2014. Challenge Presented The client’s core values are rooted in a “customer-first” philosophy — the company continuously strives to create long-term value by responding to customer needs. This requires that avenues of support are clearly communicated to the consumer, and that the company actively listens, responds to and analyzes the information acquired. With customers in 170 countries and

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