Case Study

High-Flier DataXu Turns to Intacct Financial Management to Help Drive Rapid Growth

High-Flier DataXu Turns to Intacct Financial Management to Help Drive Rapid Growth

Pages 2 Pages

Customer Brief Seeking Support for Multiple Entities, International Currencies MIT scientists founded DataXu in 2007 to deliver programmatic marketing solutions for brands and marketing agencies. In 2011, DataXu acquired several European entities and began preparing for ongoing global expansion. At that time, the company knew its existing accounting software could not meet its changing financial management needs as it grew. DataXu wante

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