CHALLENGE It’s the digital era out there and we are talking about a company that promotes new digital marketing tactics. Obviously, they couldn’t stop with just books and magazines. Willing to introduce additional learning channels, such as free webinars and paid online courses, they started to look for an appropriate solution. THEIR MAJOR DEMANDS were for the software to be: • intuitive, • secure, • and able to record the events. As the marketing influencers they are, the Marketer+ team knows that pressing the ‘Stop’ button after your webinar is not really the end of the webinar itself.

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