Case Study
Strategic Planning & Forecasting Using Alteryx and Tableau
#inspire15 Strategic Planning & Forecasting Using Alteryx and Tableau Aaron Cohen, General Manager, Strategic Planning & Analytics, Audi of America Alex Khvan, Senior Analyst, Strategic Planning & Forecasting, Audi of America Tuesday, May 19, 2015#inspire15 Progressive Sophisticated Sporty Audi Brand Identity #inspire15#inspire15 The Future of Audi of America Strategy 2020 Planning Industry Planning Audi Volume Planning Market Intelligence Trend Study Margin & Bonus Program Strategic Planning & Analytics#inspire15 Audi Premium Competitors in U.S. Market Audi Premium Competitors in U.S. Market#inspire15 83K 102K 118K 139K 158K 101K 2009 2010 2011 2012 2013 2014 120% Audi Sales Volume Growth in U.S. 2009-2014 Consecutive Months Record Sales 52#inspire15 Sustainable Profitable Growth#in