Case study Increasing direct bookings with the Triptease Platform Strand Palace HotelThe Strand Palace Hotel is a 4-star independent hotel with 788 rooms. Established in 1909, the Strand Palace is situated on the Strand and one of London’s most iconic hotels. We started working with the Strand Palace in April 2015, a few months after the launch of our infamous Price Check widget. The hotel got in touch because they noticed more and more of their bookings were coming from OTAs and they were losing the direct relationship they once had with their guests. The Strand Palace wanted to reconnect with their guests, increase their direct bookings and save the cost of commissions from intermediaries. 1 CONVERT GUESTS TO BOOK DIRECT 788 1909 INDEPENDENT HOTEL ROOMS SINCEThe Strand Palace Ho

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