Case Study
“Storm were incredible”
About YKK Headquartered in London, YKK Europe are part of the global manufacturing company YKK Fastening. While YKK are best known for their zips, they also manufacturer slide fasteners, plastic hardware, hook and loop fasteners, webbing tapes, and snap buttons to the highest impeccible production and quality standards. The challenge As quality and reliabiltiy is paramount - when YKK Europe’s website host closed their business, PR Executive, Anna Stefaniak, ‘once bitten, twice shy’ , needed to find an excellent host, able to go the extra mile quickly. As a large company, YKK couldn’t be left with little or no internet presence, which doesn’t look professional when trying to secure contracts globally. Damage to the brand, and negatively impacted sales was what YKK wanted