Case Study

Stirling Council Gets on the Right Track for Channel Shift Success

Stirling Council Gets on the Right Track for Channel Shift Success

LOCAL GOVERNMENT • GOSS Consultancy STIRLING COUNCIL GETS ON THE RIGHT TRACK FOR CHANNEL SHIFT SUCCESS huge increase in customer use of mobile devices and social media presented Stirling Council with an opportunity to rethink its service delivery approach – moving more services online to reduce costs and meet evolving customer needs. The customer service team identi? ed GOSS as channel shift specialists and asked them to facilitate a one-d

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