Stay ahead with growing revenue: Firstsource increases website conversions by 250% for a leading UK communications player
Stay ahead with growing revenue: Firstsource increases website conversions by 250% for a leading UK communications player
3 PagesStay ahead with growing revenue: Firstsource increases website conversions by 250% for a leading UK communications player Case study Background NOW TV is a leading UK-based telecommunications player that provides no contract subscription internet television, broadband internet, and land line telephone services. Since its launch in 2012, NOW TV has changed the way UK viewers watch the latest movies, TV series and exclusive live sports through pay TV. Today, 4% of UK homes enjoy entertainment on their terms, without a monthly contract, using a NOW TV box. In 2014, NOW TV engaged Firstsource to provide customer support using multi-skilled teams in India. Since then, a critical element of the partnership’s success has been online customer support, provided via webchat and web forms. The partne
