Case Study
Sports IQ is redefining online sports betting with Softchoice-guided implementation
Sports IQ, a fast-growing sports betting analytics company, partnered with Softchoice to optimize its Google Cloud environment and support rapid expansion. Initially operating with an ad-hoc setup, Sports IQ sought to improve scalability, efficiency, and cost control to deliver real-time data for major clients like OLG and AGLC. Softchoice conducted a deep analysis of its cloud infrastructure, implemented governance policies, and enhanced DevOps workflows. The collaboration led to streamlined data management, improved security, and a 10% reduction in costs, positioning Sports IQ to become a leading global odds provider.