Case Study
Split Powers Record Black Friday Deals at thredUP
Split Powers Record Black Friday Deals at thredUP thredUP is a massive web app with hundreds of thousands of visitors a day. They realized the potential benefits of controlled rollout early on: so much so that they built their own rudimentary feature targeting system to slowly roll out features. But it relied heavily on manually whitelisting targeted accounts and other userID-focused methods. Plus, with a large distributed system, changes to rollout plans wouldn’t take eff ect immediately. Instead, they’ d move from one service to the next over the course of minutes, achieving the end-goal but causing hiccups in the continuity of customers’ experience along the way. Customer Case Study: eCommerce Languages: Ruby, NodeJS Integrations: Webhooks, Rollbar, Slack Team: Web, mobile,