Enterprise Winner in the Personalized Priority Messaging Awards PPM Case Study PROFILE bidorbuy is South Africa’s largest online marketplace, providing buyers and sellers with an online platform to trade with one another. Everything and anything can be bought and sold on bidorbuy. In July 2011, the number of registered users stood at about 700,000, and the number of items listed for sale at almost 650,000. THE SITUATION There are both ‘buy-now

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