Case Study: Solar Company Shines With High Conversion Rates - Marketing 360® This solar panel company gets the phone ringing with a functional, informative website and high search rankings in their target areas. Solar power is gaining in popularity with homeowners, but it still requires a skilled marketing plan to keep a steady flow of leads. This Florida-based solar service: 1. Gets high rankings in their area on solar-related searches. 2. Has clear, straightforward website content that builds trust and encourages action. 3. Answers people’s questions so they’re better informed about the solution. Their results show how well this is working:Here are a few key elements that contribute to that 14.90% conversion rate. Search Rankings It starts with high search rankings on all relevant keyw

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