Case Study

Soft Surroundings Sees 300X+ ROAS with GXP

Soft Surroundings Sees 300X+ ROAS with GXP

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Soft Surroundings, a longtime Listrak partner, leveraged GXP to drive massive growth by identifying anonymous visitors and expanding its customer list. Since launching GXP, the brand has achieved a 367x ROAS, a 679% increase in daily opt-ins, and a 116% rise in triggered revenue. Additionally, first-time purchaser conversion rates have grown by 21% compared to control groups. This success builds on years of collaboration with Listrak, as Soft Surroundings continues optimizing automated campaigns and reducing churn with cutting-edge digital marketing strategies.

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