1 Snap-on Finds the Right Tool for Online Brand Protection CASE STUDY Company: Headquarters: Products: Snap-on Kenosha, Wisconsin MarkMonitor Brand Protection MarkMonitor Domain Management Industry: Manufacturing Snap-on, a reputable tool company, had limited visibility into online auction infringement and experienced widespread illegal use of their photos and text. They had no unified system for domain management and online channel protection, so the company enlisted the MarkMonitor Brand Protection and Domain Management solutions to help halt brand abuse. Snap-on was able to eliminated 95 percent of illegal photo and text use and increase overall efficiency threefold. OVERVIEW MarkMonitor Protecting brands in the digital world2 Snap-on | CASE STUDY EXECUTIVE SUMMARY In the wor

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