Case Study

SmartBuyGlasses sees more approvals with automated fraud prevention

SmartBuyGlasses sees more approvals with automated fraud prevention

Pages 4 Pages

SmartBuyGlasses, a major global eyewear retailer with over 200 brands and 100,000 SKUs, struggled with a rules‑based fraud system that often declined real customers and required heavy manual review. This created frustration and slowed growth. After partnering with Forter, the company automated fraud decisions, removing nearly all manual work and approving far more legitimate transactions. The result was increased revenue, greater efficiency, and a smoother shopping experience for customers across more than 100 countries.

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