CASE STUDY About SmartBike Clear Channel International subsidiary, SmartBike, is a public transportation company that rents more than 25,000 bicycles in nine countries across Europe and Latin America. The company began over 20 years ago as one of the first public bike-sharing programs in the world and continues to innovate and expand its offering for tourists and subscribers. SmartBike partners with cities to provide a healthy and sustainable addition to public transportation that can be run 24/7 with the aim of bringing riders closer to home or work. The first bike-sharing company to utilize radio-frequency identification (RFID), SmartBike is able to remotely track rides by time of use. The Need SmartBike needed a flexible billing system not only to manage different subscript

Join for free to read