_dataiku dss success story Smart User Segmentation for T argeted Recommendation www.dataiku.com data iku As an online retailer, customer satisfaction is key to staying ahead of competition. So as to provide customers with the best possible experience, companies must shift their outbound marketing strategy from static segmentation to highly personalized recommendations based on personal unique patterns. Targ eting relevancy is impossible without correctly segmenting its customer’s basis. How can companies improve their customer knowledge with data analysis?Advanced Analytics for T argeted Recommendations About Our Customer Voyage Privé is the #1 exclus ive members only travel club, offering up to 70% off 4 and 5 star hotels . The company started its operations in France and now has over 25

Join for free to read