Singapore’s leading ad network, providing a monetization platform to hundreds of publishers, faced significant challenges with invalid non-human traffic, comprising nearly 15% of its total impressions. This led to fake impressions and click fraud, impacting ad quality and revenue. The firm deployed Radware Bot Manager to combat these issues. Radware's solution precisely identified and mitigated malicious bot activity, improving inventory quality and ensuring accurate ad impression delivery. This secured the network's integrity, maximizing revenue for publishers and fostering a healthier, more trustworthy advertising ecosystem.

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