Case Study
Sinalco.
Sinalco. 22 The company was founded in 1953 in Basra, south of Iraq, for bottling “Sinalco” brand beverages, licensed by Sinalco International GmbH & Co. KG. The production and trading began in 1954, and after two years, a second company was founded in Baghdad, which subsequently became the company’s head office. The immediate success and growing demand brought AAWC to install other productive lines in 1986, and to build a new company in 2000. The German beverages became “leader” on the Iraqi soft drinks market. The launch of two bottling lines in 2005 has been followed by the opening in 2008 of the Al Jaber plant in Jordan. Who Arabian Aerated Water Co. is Right: the cutting of the ribbon by Jordan’s Minister of Trade and Industry, Eng. Amer Al-Hadeedy. WATER & CSD A