www.customerlobby.com Customer Journeys Simply Magic Chem-Dry South Windsor, CT Customer Lobby has made marketing much easier due to the fact that it’s behind-the-scenes and automated, freeing up time. I would recommend Customer Lobby. Richard deBoer, Owner Challenges: Simply Magic Chem-Dry has been in business for over 30 years, and has seen marketing trends drastically change over that time. “In the past, you could run an ad and wait for the phone to ring,” recalls business owner Richard deBoer. “It’s more of a challenge now.” Simply Magic began sending postcards and blanket emails to their customers. It was a very manual process: exporting and uploading lists, remembering when each send happened, tracking discount codes, etc. To make this process easier, they turned to

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