Case Study 1 Designers, marketers, and social media mavens turn to Shutterstock for the perfect visual. They can pop a few keywords into the search box and, behind the scenes, Shutterstock tears through its massive database of 35 million images, 1.5 million videos, and a vast library of music to find just the right content. An icon of the New York tech scene, with offices in the Empire State Building, Shutterstock has a nearly $3 billion market capitalization and enjoys an annual revenue growth of 42%, as reported in Q1 2014. Business Challenge Shutterstock’s challenge is one of massive growth. Shutterstock collects more than 2.5 terabytes of data every day from photographers, videographers, and designers submitting tens of thousands of new art to be chosen for sale through the

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