Case Study

Schwabe, Ley & Greiner

Schwabe, Ley & Greiner

Pages 3 Pages

Challenge In addition to the planning and implementation of seminars and courses on treasury topics and consulting as the company’s main line of business, Schwabe, Ley & Greiner has run the Finance Symposium, the largest treasury conference in the German-speaking region of Germany, Austria and Switzerland, for over 30 years. Bianca Kral, Head of Marketing and Communications at Schwabe, Ley & Greiner, explains that 2020 posed a particular challenge. “Like so many others, we were affected by the Corona crisis, which threw a lot of plans off course. As a result, our Finance Symposium – which is held annually in Mannheim in the flesh, and has over 2,300 participants, 80 exhibitors, and more than 300 speakers – couldn’t take place in 2020,“ says Kral. “There was simply too little tim

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