Sberbank banka, Slovenia Increases Customer Conversion Rates by 30% with Sitefinity
Sberbank banka, Slovenia Increases Customer Conversion Rates by 30% with Sitefinity
2 Pages© 2019 Progress. All Rights Reserved. Sberbank banka, Slovenia Increases Customer Conversion Rates by 30% with Sitefinity CASE STUDY INDUSTRY Financial Services PRODUCT Sitefinity SUMMARY In an effort to improve conversion rates, Sberbank used Progress Sitefinity to optimize the customer journey and finetune the process for ordering financial products. Challenge Banking is increasingly being done digitally, even when it comes to activities like buying financial products and services. For Sberbank banka d.d., the Slovenian arm of the Russian financial institution, the digital customer journey was a critical part of capitalizing on this growing opportunity. However, as Sberbank’s site existed, it was more of a static content site—it didn’t deliver the engaging digital experience
