Case Study

"Say it with Video!" – Dubsmash Delivers Video Messaging Service on Heroku

"Say it with Video!" – Dubsmash Delivers Video Messaging Service on Heroku

Pages 5 Pages

"Say it with Video!" – Dubsmash Delivers Video Messaging Service on Heroku Dubsmash enables users to easily and quickly create videos and share them with their friends If a picture is worth a thousand words, then a video is worth a million. Video is the richest communication medium, as it allows us to integrate different forms of expression—visuals, motion, audio, and special effects. Video allows our conversation with friends, family, and others to come to life. Yet for most of us, it requires significant effort and creativity to create a meaningful video. As an everyday communication tool, video can be daunting. In 2013, the founders of Dubsmash recognized how platforms like Instagram facilitated communication by lowering the barriers to creativity. They wanted to bring the same joy and

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