Case Study

SAP Runs OpenText: Centralizing Marketing Content with SAP® Digital Asset Management by OpenText and SAP HANA®

SAP Runs OpenText: Centralizing Marketing Content with SAP® Digital Asset Management by OpenText and SAP HANA®

Pages 3 Pages

SAP Business Transformation Study | High Tech | SAP AG Picture Credit | SAP AG, Walldorf, Germany. Used with permission. SAP Runs OpenText: Centralizing Marketing Content with SAP® Digital Asset Management by OpenText and SAP HANA® The right marketing is key to the success of any business – including SAP AG. But the bigger a business gets, the harder it is to maintain control over marketing content. To make sure that marketing and sale

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