Case Study
Santa Finds Unexpected Help from Pressero and SantaSentMeALetter.com
Company Background In 2006, entrepreneurs New Jersey Kelly Easterling and Preston Hunt were feeling in the Christmas spirit when they decided to start a business aimed at helping Santa communicate personally with children (and some adults!). SantaSentMeALetter. com was launched to a couple hundred “friends and family” in its first year to test the idea; now in its sixth year, the company sends thousands of personalized letters from Santa