Case Study
Salesforce Sees Customers in Full Color
SALESFORCE SEES CUSTOMERS IN FULL COLOR A FINANCIALFORCE CUSTOMER STORY2 | CUSTOMER STORY | SALESFORCE ABOUT Founded in 1999, Salesforce is the world’s #1 Customer Relationship Management (CRM) company and THE Customer Success Platform. Salesforce was an early adopter of FinancialForce PSA, using the product to successfully run its global professional services business. FF PRODUCT PSA COMPANY SIZE Enterprise HEADQ UART ER S San Francisco I N D USTRY Software | CUSTOMER STORY | SALESFORCE3 | CUSTOMER STORY | SALESFORCE MEASURES OF SUCCESS 3 2X INCREASE IN PROJECT CREATION 86% FASTER UTILIZATION CALCULATIONS 24 / 7 REAL-TIME PROJECT STATUSES4 | CUSTOMER STORY | SALESFORCE BUSINESS CHALLENGES Prior to FinancialForce, Salesforce ran two disparate systems with no overall view i