Case Study
Saatchi Gallery
Saatchi Gallery The Saatchi Gallery is one of London?s most loved contemporary art galleries. Opened in 1985, the primary intention was to display the private collection of advertising executive Charles Saatchi to the public. Scope Today Translations was appointed the colossal task of translating and localising the Saatchi Gallery website into Chinese Mandarin. The project featured more than 800,000 words of painting descriptions and artist biographies. Expectations were high. Translation We assembled a large team of native Chinese Mandarin speakers, all with an in- depth knowledge of art history and substantial experience in creative writing. However, the translation procedure ended up transforming into something quite unique. The linguists agreed that a simple back translation would most