Case Study
Running for the Summer Games 2012: RTP
Customer Profile RTP (Rádio e Televisão de Portugal) is a Portuguese state-owned company founded in 1955 that includes the main country’s public radio and television. Its first transmissions began in 1956 from Lisbon and nowadays it is officially the leading broadcasting television and radio network in Portugal. Being one of the most watched channels in Portugal, Azores and Madeira, RTP is also transmitted in Por