Case Study
Royal Moore builds, prices and configures vehicles in less than 5 minutes using Chrome Data’s Carbook Pro
Royal Moore builds, prices and configures vehicles in less than 5 minutes using Chrome Data’s Carbook Pro
1 CHROME DATA CASE STUDY © 2016 Autodata Inc. All rights reserved. www.chromedata.com | 800.936.8906 Royal Moore Auto Center is the leading Toyota/Scion, Nissan/Subaru, Mazda and Buick/GMC dealer in Western Oregon and Southwest Washington. A huge component of its business is auto brokers and fleet cus - tomers, but with so many vehicle lines on hand it’s impossible for Fleet Manager Lee Christian to instantly recall all the packages and pricing. Yet in his fast-paced business, taking the time to visit a manufacturer site every time he needs an answer could cost him a deal. That’s why for the past 9 years, Lee has depended on Chrome Data Solu- tions Applications, including Carbook Pro, to quickly and easily price and configure any vehicle at any price level. Instant vehicle