Roofer Marketing Case Study: Steady Brand and Lead Generation Growth with Marketing 360® Sorensen roofing is Marketing 360® client that has a stand-out KPI (key performance indicator). Here is their marketing data from their starting point in June 2017 into late 2018: Nice growth, but the real KPI is the difference between the two periods of late summer in each year, which is a busy time for roofers. This data tells a story of significant growth: Conversions up 577.78%, (732 compared to 108) Cost per conversion down 63.45% ($61.13 compared to $167.24) Those are vital numbers for a roofer. How did they make these big gains? In Brands We Trust The marketing executive for this company reports that the biggest traffic and lead generation driver is branding. In short, today far more people in

Join for free to read