Case Study
ROI Moments GE Healthcare
CAPABILITIES SITUATION: What happens when a revolutionary cancer screening device is so advanced that it could potentially change highly skilled user’s workflow? This is the question GE Healthcare’s team of product managers, engineers, and designers sought to understand. To do this, Key Lime Interactive’s team of Human Factors & User Experience Researchers were tasked with creating a summative testing plan that would evaluate two sets of newly designed features against critical risk and safety factors. ACTION: Design and execute two unique research programs in parallel to be executed on a multi-city scale: 1. Discover: KLI researchers immersed themselves in all the technical, mechanical, and usability reports associated with both medical devices 2. Full service summative testing: