Case Study

Revolutionizing bank services in the Philippines with KAL’s RTM

Revolutionizing bank services in the Philippines with KAL’s RTM

Pages 2 Pages

5 Logie Mill, Beaverbank Business Park, Edinburgh, EH7 4HG, UK info@kal.com www.kal.com The RTM “is an innovative and effective tool for enhancing customer convenience and expanding access to financial services”. Melchor Plabasan, Banko Sentral ng Pilipinas The background ENCASH’s goal is to provide ATMs to rural areas with little or no access to banking, and in doing so: • Deliver convenient financial services to the rural population at an affordable cost • Tap into an unserved market sector and strengthen relations between customers in remote areas and the financial industry • Enable cash to be more easily circulated within local communities The challenge ENCASH faces a major obstacle to its goal – the following ATM costs are prohibitively expensive in such remote locatio

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