Case Study

Reinventing a publishing icon

Reinventing a publishing icon

Pages 3 Pages

Reader’s Digest goes mobile, enriches content, and attracts new audiences and advertisers with Adobe® Digital Publishing Suite You may think of Reader’s Digest as the heartwarming publication you remember from your childhood. What you may not know is that it boasts the world’s largest paid circulation and is one of the strongest consumer brands with 98% awareness, and ratings on par with companies like Disney and Coca-Cola. Now, the best-selling magazine has expanded its demographic reach with an iPad app, published using Adobe Digital Publishing Suite. With Adobe Digital Publishing Suite—a hosted solution from Adobe—publications can create content using Adobe Creative Suite® software, and then deliver engaging, publisher-branded reading experiences on an array of mobile devices—i

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