Reimagining service assurance in telecom Deliver superior service by connecting network and customer workflows Table of contents 03 Executive summary 04 It’s time to make service assurance a differentiator 05 A new end-to-end approach to service assurance 06 Proactive: Delight customers with transparency and self-service 07 Preventative: Stop and solve issues with real time data 08 Empowered: Connect employees to share knowledge and simplify work 09 Scalable: Improve time-to-market and drive innovation 10 Conclusion 11 Referencesservicenow.com Executive summary As the telecom ecosystem expands, it has become increasingly complex to deliver high-quality, reliable service. But for an industry that increasingly relies on service assurance as one of its competitive differentia

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