Case Study
Real-Time Integration with Fiorano Adds Fizz to World's Largest Distilled Spirits Company
Ca e tu s S dy UNITED SPIRITS (UB GROUP) Customer Profile United Spirits Limited (USL) is the largest spirits company in the world by volume, selling 114 million cases for the fiscal ending March 2011. Besides Whyte & Mackay and Bouvet Ladubay being 100% subsidiaries of USL, the company has 21 millionaire brands (selling more than a million cases a year) in its portfolio and enjoys a strong 59% market share for its first line brands in India