Case Study IBM Commerce Banking As consumer preferences for consumption of banking services shift from bricks-and-mortar branches to digital devices, it has never been easier for new, disruptive players to enter the marketplace. For established banks to remain competitive, they must adapt their offerings with the agility of nimble startups without sending operational costs spiraling out of control. Get lean to stay competitive Rabobank, a leading international financial services provider based in the Netherlands, decided to tackle these new challenges head on. Carsten van den Bogert, Middleware Specialist, Rabobank, explains: “In the Netherlands, we have won a market-leading position by offering our customers a one-stop shop for all of their wholesale, retail and private banking ne

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