QL2 collaborated with an e-commerce apparel retailer to improve their competitive data acquisition, which was previously hindered by a 35% match rate from their vendor. QL2 provided daily data for over 300,000 SKUs across 30 competitors, improving the retailer’s ability to understand competitor offerings and pricing strategies. Within three weeks, match rates increased to 66%, revealing seven new competitors and highlighting that 46% of top-priority SKUs were carried by these competitors. The retailer also discovered that their product assortment had less overlap with competitors than previously thought, demonstrating better differentiation.

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