Dr Pepper Snapple Group Wins More Business and Transforms its Category Management Process with JDA Planogram Generator Dr Pepper Snapple Group (DPS) is one of North America’s leading refreshment beverage companies with $6 billion in revenues. The company manufactures, bottles and distributes more than 50 brands of carbonated soft drinks, juices, teas, mixers and waters. In addition to its flagship Dr Pepper and Snapple brands, the beverage giant’s product portfolio includes 7UP, Mott’s, A&W, Sunkist, Hawaiian Punch, Canada Dry and RC Cola. Over 75 percent of the company’s brands are ranked either first or second in their flavor categories. Resulting from the 2008 spinoff from Cadbury Schweppes Americas Beverages, DPS operates 21 manufacturing and bottling facilities and more than

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